Marketing Analyst

Bartech Staffing is a leading engineering, technical and professional staffing firm, and our clients include some of the nation's biggest companies. We are powered by Impellam Group, a connected group providing global workforce and specialist recruitment solutions. Our client has engaged us to assist them in hiring a contract Marketing Analyst. If you are interested in an opportunity to get your foot in the door with leading company, we want to talk with you!

Shift: M-F 8 to 5. T.W.T in office. M,F work from home.
Location: Warren, Michigan
Pay Rate: $45-50/Hr
Duration: Long term contract

A leading automotive organization is seeking an individual to own and optimize dealer lead management and customer engagement initiatives across multiple vehicle brands. This role supports dealership performance, strengthens vendor partnerships, and transforms complex processes into scalable, dealer‑friendly solutions that improve adoption and business outcomes.
You will serve as a program expert, cross‑functional collaborator, and trusted resource for field teams, dealers, and vendor partners.

Key Responsibilities

• Own and manage a dealer lead management and data mining program, driving operational excellence, performance visibility, and continuous improvement across brands
• Collaborate across internal teams to align initiatives and deliver relevant, dealer‑focused content
• Build and maintain strong partnerships with approved vendors; oversee onboarding, performance reviews, and quarterly audits to ensure dealer value and program effectiveness
• Draft dealer communications including newsletters, one‑pagers, field guides, and internal SharePoint content
• Maintain a dealer support application, ensuring content is accurate, current, and easy for field teams and dealers to navigate
• Analyze weekly and monthly performance data; translate insights into clear, actionable recommendations to improve dealer participation, adoption, and sales outcomes
• Assist with planning and execution of monthly webinars, including timeline management, vendor participation, content development, and dealer communications
• Facilitate Dealer Advisory Board sessions with top‑performing dealers to gather feedback, share best practices, and inform future roadmap improvements

Qualifications
Required

• Bachelor's degree
• 2+ yearsofOEM, field, or dealership experience
  • Bonus: Experience with automotive lead management, CRM workflows, BDC operations, or digital retailing
• Excellent communication, presentation, organization, project execution, and relationship‑building skills
• Strong analytical skills with the ability to translate data into actionable strategies
• Initiative‑driven with the ability to work independently and make decisions with minimal direction
• Experience in cross‑functional collaboration and performance‑based solution development
• Vendor and program management experience
• Proficiency in Microsoft Office tools (PowerPoint, Excel, Teams, etc.)
• Willingness to travel occasionally (<10%)

Preferred

• Familiarity with automotive digital tools and dealer program ecosystems
• Experience working with vendor partners in a highly collaborative environment

Benefits

As a Marketing Analyst with Bartech Staffing, you will be working through an established and respected staffing organization with over 40 years of serving as a trusted partner to our client companies. We provide our talent with personal, responsive attention, and will assign an employee care representative to answer any questions or concerns that you might have. Depending upon the client, the assignment, and your performance, you can find potential opportunities for direct employment.

At Impellam Group, we offer a competitive compensation package with benefits including:

· Medical, dental, and vision

· 401(k) plan with employee contribution opportunities

· Paid time off, including holidays

· 529 college savings program

Make the most of your experience!

Apply now!

For this opportunity, the successful candidate will be directly employed by Bartech Staffing as a W2 employee while providing services to our client, who is looking for people who are eligible to work in the US and can start immediately.

(INDOTH1)

Keyword: Marketing Data dealership CRM

Impellam Group and its brands are equal-opportunity employers committed to diversity and inclusion. All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, pregnancy or maternity, national origin, age, disability, veteran status, or any other factor determined to be unlawful under applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application, interview process, pre-employment activity, and the performance of crucial job functions.

If you require additional disability considerations, modifications, or adjustments please let us know by contacting HR-InfoImpellamNA@impellam.com or fill out this form to request accommodations.